Instructions for use Guest • publisher Matthaes | number of pages 192

Author: Frank Simmeth Inspire, sell and sell everything Everything you need to know about guests and customers ... This book offers answers to the question of what guests really want and how to meet modern requirements in the service industry. Because who wants to be successful in gastronomy and hotel industry today, has to be almost a bit of a psychologist. To become that, it is important to understand and practice the factors that drive long-term success in communicating with guests. Frank Simmeth teaches in a humorous and understandable way the psychological background for working with guests and customers. It shows effective ways on how this can be used in everyday life and explains how to actually inspire guests, binds to them and also increases the sales with ease. The guest manual - a must for all restaurateurs, executives and employees. 192 pages 2nd edition 2012 Softcover, 240 x 170mm Matthaes Verlag ISBN: 978-3-87515-060-5 Awarded the silver medal of GAD